Tuesday, December 22, 2015

An open letter to Momma B.

Dear Momma B.,

I am writing at the request of my four year old daughter.  She has a crush on your son, Matty B.  She watches his YouTube videos all day long.  She props up the iPad and dances along.  She is somewhat obsessed.  She trolls Matty B. videos for clues about his age, where he lives, what he likes, and how to get in contact with him.

My daughter would like to invite him over for a play date.  In fact, she has asked if he could sleep over.  Before you get the wrong idea Momma B., let me assure you that she is not that kind of girl. Does that matter to you?

Before I extend the official play date invitation, I have a few questions.

Whose idea was it to start creating these music videos? It looks like he started when he was seven.  I know, I know, it's super cute to see a blonde, blue eyed boy singing and rapping with his suburban homies. Believe me, it's got appeal. Who comes up with the revised lyrics? The video concepts? You most certainly aren't using your phone to record these choreographed masterpieces, are you?

Now that Matty is the ripe age of 12 I'm wondering how you feel about all the so-called "B. Girls"?  I assume you welcome the attention based on the gang of young girls that appear in the later videos. How do you feel about a four year old B Girl? Inappropriate?

How do you plan to tackle the whole coming of age thing that inevitably happens to young celebrities? Throw a few house parties? Give him unlimited access to Twitter where he can tweet to all the "single ladies" out there? Oh, you already did that?

One last thing, what are you going to do when Matty's voice changes? Do you remember Ben Lee? I loved his "Grandpaw Would" album.  Did you know he recorded it when he was something like 15? But then something happened-- his voice changed and he could no longer sing like he used to.  It was really hard on me as a fan. So, for the sake of my daughter, tell me you have a plan. Please, don't let puberty kill Matty B.'s career.

Thanks for your time, effort, and marketing expertise in regards to your son,

Momma W.